Genuine BMW M 50 Year Anniversary Heritage Roundel Set - E36 M3 Coupe/SedanThe start of BMW M's 50th anniversary year sees the return of the iconic BMW Motorsport emblem and BMW M is putting down a marker for those who love tradition. The BMW logo with the offset semicircles in blue, violet and red was first used in 1973 on the racing cars of BMW Motorsport GmbH, which had been established a year before. With the debut of the BMW M1 in 1978, the three colored stripes followed, slanted to the right and leaning on the letter